The inward team helps design, facilitate and develop content into a system that works. Our lab is developing inward consumer products, rich partnerships, and scientific research to create a new set of rules and methodology for behavior change.
We continue to investigate how users interface with technology to positively and consciously apply life design. Please contact us below if you would like to hear more.
Craving to Quit is a 21-day program based on a successful smoking cessation program developed and
tested at Yale University. A clinical trial of this program delivered in person of 4 weeks yielded a 36% quit rate that largely persisted 4 months later (31%). This was twice as effective when compared head-to-head with a leading quit smoking therapy after 4 weeks.
In under 10 minutes a day, the app uses tools and methodology to turn the habit of smoking, into a conscious behavior the user can observe and eventually overcome.
"How can technology help us apply our full attention to what matters."

"How can my device become a true tool of self-growth and support."
